Case Study

Pip & Nut gathers shelf appeal with custom jar

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Challenge

When young entrepreneur Pippa Murray set about creating her new brand Pip and Nut, she knew she needed a custom jar to distinguish her naturally nutty products.

Our Solution

  • Discussions started in a small cafĂ© in Wathamstow in July 2014, 6 months before her new brand was established. Pippa had a clear idea of what her product deserved, and she approached Esterform to help deliver the brand identity to market.
  • Esterform’s experience in design and manufacture of 63mm neck jars enabled us to help Pippa develop the design of the final pack, encorporating some of the fun the brand represents.
  • Providing pilot samples and short run trial quantities, Esterform worked through the product trial stages, initial small production runs, to a successful launch in 2015.
  • Lead by private entrepreneurs Esterform is always delighted to be associated with exciting new businesses.

 
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